The Super Bowl, the championship challenge of the American Football League (NFL), hosted interesting advertisements. Facebook, one of the companies that released its new advertisement during the giant organization, brought together famous actor Sylvester Stallone and beloved comedian Chris Rock for his campaign that emphasizes the diversity on the platform. The US Social media giant's Super Bowl ad is part of the "More Together" campaign, which encourages Facebook users to find various interests through groups on the platform. But what makes the ad interesting is not the message it gives, but its cost. Facebook's advertising is probably as expensive as the advertising campaigns of Mike Bloomberg and Donald Trump, who will compete in the 2020 US Presidential Elections. Bloomberg and Trump are said to spend more than $ 11 million on 60-second advertising. This year's Super Bowl costs around $ 5.6 million for a 30-second TV spot. This means that Facebook has minimized a minimum of $ 11.2 million for its new ad. In addition, let's say that the company has not yet commented on this issue.